Marketing and Sales
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Marketing and Sales  

Combining two closely related topics, this certificate covers contemporary practices in marketing techniques and selling strategies.

Marketing for New Marketers or extensive industry experience is required before starting the certificate program.

REQUIRED SEQUENCE OF CLASSES:
  • MKT0001 Marketing for New Marketers
  • SAL0001 Professional Selling
  • MKT0033 Integrated Marketing Communication
  • SAL0006 Prospecting & Lead Development
  • MKT0042 Pricing Issues
  • CRM0002 Customer Relationship Management

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